Making a Most of Your Business

A Continuing-Education Series from Chalk & Vemilion Fine Arts, Inc.

It is our goal at Chalk & Vermilion to not only provide you with great art, but the tools and support you need to make your gallery successful. In this series, we will be presenting "Sales Tips" to help you manage and grow your business. You have probably heard many of these strategies before, but good advice always bears repeating. We would love to hear from you if you think these tips are helpful, and if you have any issues that you would like us to address.


VOLUME I VOLUME II VOLUME III


VOLUME I

ISSUE I: Converting a customer call-in – how to get past the price

ISSUE II: Targeting new customers

ISSUE III: Creating and keeping new customers

ISSUE IV: Display and merchandising

ISSUE V: Personal First Impressions

ISSUE VI: Public Relations and Press Releases

ISSUE VII: In-Home and In-Office Art Shows

ISSUE VIII: Training

ISSUE IX: Sales Training

ISSUE X: The Emotional Purchase

ISSUE XI: Artist Training – Kerry Hallam

VOLUME II

ISSUE I: Loss Prevention

ISSUE II: Artist Taining – Liudmila Kondakova

ISSUE III: Design in Framing and Display

ISSUE IV: Artist Taining – Fanny Brennan

ISSUE V: Value and Value-Added

ISSUE VI: Customer Follow-Up

ISSUE VII: Artist Training – Erté

ISSUE VIII: Staff

ISSUE IX: Artist Training – Bruce Ricker

ISSUE X: What is, How to Write, and Why You Need a Marketing Plan

VOLUME III

ISSUE I: Upgrading Your Gallery to Increase Profits

ISSUE II: Goal Setting

ISSUE III: More Customer Service

ISSUE IV: Time Management

ISSUE V: Working with a Charity


55 Old Post Road #2, Greenwich, CT 06830 (203) 869-9500


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